Our Team
Several Centuries of Collective Experience
The zipzōn Team brings deep and broad experience in footwear fit and performance, closure systems, and industries where the zipzōn system delivers true benefit to the consumer. Our partners rely on this experience and consider our team as true partners, collaborators and knowledgeable resources.

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How We Can Help

We want to make your product a success as much as you do.  (Something about experienced team crafting a development process where we offer support.)

See our recommended development process

Info Gathering

Identify Problem Statement & Special Considerations

Define Use Case / Gather Key Dates

Execute Prototype + Evaluation Report

Testing/Feedback from Brand Partner

Tech Pack & Sample Room Support

Production-Ready Support

Go-to-Market Plan

About the Team

Centuries of Experience

The zipzōn team brings many decades of experience and hard-won, real-world expertise in all of the categories that we touch, as professionals and athletes ourselves. Our founding team includes executive leaders from globally-known, premium brands and manufactures, other ingredient brands and alternative closure systems. We are deeply experienced and genuinely invested in our brand partners' success.

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Careers at zipzōn

How We Can Help

We want to make your product a success as much as you do.  (Something about experienced team crafting a development process where we offer support.)

The zipzōn Culture
At zipzōn, we’re building more than a cutting edge fit system. We’re creating a home base for an innovative, global mindset. Whether you’re at our Colorado headquarters or collaborating from the other side of the world, our ethos remains constant: active, creative, and grounded.
We Collaborate
We bridge the gap between deep focus and team connection. We listen intently and respectfully, always with a top priority on finding solutions and delivering benefit.
We are Outdoor-Inspired
We bridge the gap between deep focus and team connection. We listen intently and respectfully, always with a top priority on finding solutions and delivering benefit.
We Strive for Balance
We bridge the gap between deep focus and team connection. We listen intently and respectfully, always with a top priority on finding solutions and delivering benefit.
We Bring an Ownership Approach
We bridge the gap between deep focus and team connection. We listen intently and respectfully, always with a top priority on finding solutions and delivering benefit.

Our Founder,
Mark Soderberg

Mark Soderberg is an engineer, lifelong inventor, and former CEO of BOA Fit, Yeti Bikes, and Volant Skis, where he led innovation for nearly two decades.

The "Aha" Moment

The idea for zipzōn was born during a personal experiment: while attaching a releasable zip tie to his quad, Mark had the vision for a revolutionary fit system.

This inspired the creation of zipzōn, combining simplicity, performance, and adaptability to redefine fit technology.